| In the sustainability section above there are two articles that illustrate ways of reducing carbon footprint. When cattle grow faster due to less energy wastage through Methane production or when more carbon ends up in the soil as a result of grazing management, there is plenty of potential for economic returns to producers as well. Small Changes in Productivity Can Make a Big Difference to the Bottom Line Alan Lauder, Soils For Life | March 16, 2018 Discussing management of carbon flows relates to both economic outcomes and environmental outcomes. This week is all about economics. If I asked an average sheep or cattle producer if they could double their profit, I would be laughed at. However, if I asked could you increase production by 9%, I would get a hearing. The interesting thing is that they are both the same thing in a marginal industry. McDonald's Becomes the First Restaurant Company to Set Approved Science Based Target to Reduce Greenhouse Gas Emissions McDonald's News | March 20, 2018 McDonald's announces it will partner with franchisees and suppliers to reduce greenhouse gas emissions related to McDonald's restaurants and offices by 36% by 2030 from a 2015 base year in a new strategy to address global climate change. Additionally, McDonald's commits to a 31% reduction in emissions intensity (per metric ton of food and packaging) across its supply chain by 2030 from 2015 levels. This combined target has been approved by the Science Based Targets initiative (SBTi). Through these actions, McDonald's expects to prevent 150 million metric tons of greenhouse gas emissions from being released into the atmosphere by 2030. Meat Industry Welcomes CPTPP Signing Aiden Fortune, Global Meat News | March 9, 2018 Canadian Meat Council (CMC) president and CEO Chris White said the signing of the deal would be a big boost for the domestic meat industry. "CMC is confident that this deal has the potential to increase beef and pork sales by at least $1 billion, creating the potential to support an over 11,000 new jobs here in Canada." Beef + Lamb New Zealand (B+LNZ) and the Meat Industry Association (MIA) also welcomed the signing. B+LNZ chief executive Sam McIvor said it will save the sector NZ$63 million in tariffs. "The New Zealand sheep and beef sector exports close to 90% of its production totaling $7.5 billion, on which we paid $231 million of tariffs in 2016," he explained. Bayer, WFO to launch global Care4Cattle grant to advance cattle well–being, Every day, livestock professionals around the world demonstrate their commitment to ensuring the well–being and health of the animals in their care. In support of their dedication, Bayer has launched the global Care4Cattle initiative aimed at recognizing innovative thinking that can advance animal well–being, in partnership with the World Farmers' Organisation (WFO). Living in the Netherlands I can confirm that there is quite a lot of political activism related to animal welfare; there is even a political party called the Party for Animals with 5 seats in the National Parliament (out of 150), and 33 in municipalities around the country. Animal Welfare A 'Growing Consideration' for Consumers Caroline Allen, Agriland | March 18, 2018 Good animal welfare is an increasingly critical consideration for consumers, according to Mark Zieg, meat production sector manager, Bord Bia. "Good welfare is an increasingly important requirement coming from the marketplace and is something that we track across a range of markets in our insights work, which then feeds into our promotional approach," he said. Sustainable Beef Pilot Passes First–Quarter Mark Country Guide | March 16, 2018 | March 18, 2018 The project, dubbed the Canadian Beef Sustainability Acceleration (CBSA) pilot, was set up to test and validate the audit and traceability systems needed to meet the requirements of the Certified Sustainable Beef Framework laid out by the Canadian Roundtable for Sustainable Beef (CRSB). The pilot project, which so far has taken in cattle from over 70 eligible producers, was able to "successfully" certify over 550,000 pounds of beef as per CRSB's standards and supply chain guidelines, Cargill said. JBS $200 Million Sale of Five Rivers Cattle Feeding Final Sharon Dunn, Greeley Tribune | March 17, 2018 It took about eight months, but JBS is finally free of its Five Rivers Cattle Feeding operations. The Greeley–based company had planned since last June to sell its massive cattle feeding operations, which span six states including Colorado. The deal became final and closed on Friday. Pinnacle Asset Management, a private New York–based asset management firm that focuses on global commodities markets, acquired the operations for $200 million. The sale to Pinnacle includes 11 feed yards across Arizona, Colorado, Idaho, Kansas, Oklahoma and Texas, with feeding capacity of more than 900,000 animals. The firm also agreed to supply cattle to JBS USA beef processing plants. | |