GCSB Social Media Assets
Here you can find assets to use within your own social and digital channels. You can use the copy provided or cultivate your own.
To use:
Right-click on the image and select “open image in new tab.” In the new tab, right-click on the image and save to your files. Then just copy and paste the text into the social channel of your liking.
(Some images are sized for certain social channels. I will specify which channels the image(s) can be used on.)
Global Conference on Sustainable Beef Assets:
For all posts regarding the Global Conference, please use #GCSB22 and tag GRSB. Our handle, on every channel, is @grsbeef.
The image below can be used on all social channels. It is to be used as an individual post.
Suggested copy: Join me at the Global Conference on Sustainable Beef in Denver, Colorado on November 7-10, 2022. Attendees will be inspired with new information from leaders in beef sustainability, develop relationships with numerous participants from across the globe, and further power beef sustainability. Registration opens soon! #GCSB22
LinkedIn profile banner:
Facebook profile cover photo:
Twitter banner image:
There will be more assets as we get closer and open registration. I will keep you updated on when new assets are added!
2021, April 14-15 – Virtual
PROCEEDINGS:
OPENING SESSION
Official welcome to the Global Conference on Sustainable Beef
Ms. Crystal Mackay, Loft32
Welcome to GCSB from Leadership & Focus on GRSB Purpose & Progress
Mr. Bob McCan, GRSB President
Mr. Ruaraidh Petre, GRSB Executive Director
Keynote Address
“Putting Our “Steak” in the Ground”
Mr. Jeffrey Simmons, President and CEO, Elanco
Cargill’s “Beef Up Sustainability”
GENERAL SESSION (A)
Mr. Ian McConnel, Tyson Foods
Mr. Peter Garbutt, McDonald’s
Ms. Brenna Grant, Canfax Research Services
Animal Health and Welfare Goal
Mr. Josh White, National Cattlemen’s Beef Association
Mr. Ruaraidh Petre, Global Roundtable for Sustainable Beef
Mr. Simon Hall, National Wildlife Federation
Ms. Josefina Eisele, Global Roundtable for Sustainable Beef
GENERAL SESSION (B)
Ms. Skye Buttenshaw, Engine MHP
Capstone Address
Ms. Nicole Johnson-Hoffman, Managing Director, Further Processed Foods,
OSI Europe
Full 2021 Global Conference on Sustainable Beef (English)
Conferencia mundial completa 2021 sobre carne vacuna sostenible (español)
On-Demand Videos
Roundtable On-Demand Videos are Now Available to View!
Thank you to all who participated in the GRSB-hosted virtual Global Conference for Sustainable Beef! The boots-on-the-ground Roundtables from around the world were an integral piece of the Conference.
GRSB would like to congratulate them on all of the hard work, progress and vision demonstrated in their Inside Views videos.
Incredible insights, creative solutions and uncommon commitment to sustainability goals shine through in these exceptional short video reports.
To see all of the National Roundtable Videos and learn more about continuous improvement in beef sustainability, click on the links below!
Australian Beef Sustainability Framework (1)
Australian Beef Sustainability Framework (2)
Canadian Roundtable for Sustainable Beef (1)
Canadian Roundtable for Sustainable Beef (2)
Canadian Roundtable for Sustainable Beef (3)
European Roundtable for Beef Sustainability
Mesa Paraguaya de Carne Sostenible
New Zealand Roundtable for Sustainable Beef (1) Password: sustainable
New Zealand Roundtable for Sustainable Beef (2) Password: sustainable
U.S. Roundtable for Sustainable Beef
2018, October 9-12 – Kilkenny, Ireland
| Day | Session | Title | Presenter | Libsyn Link | YouTube Link |
|---|---|---|---|---|---|
| Wed | General Session 1 | Welcome | Nicole Johnson-Hoffman, President of the Global Roundtable for Sustainable Beef | 181010_GRSB_Gen1_Johnson | YouTube |
| Wed | General Session 1 | Welcome to Ireland: The Power of Partnership | Tara McCarthy, Chief Executive, Bord Bia, Irish Food Board | 181010_GRSB_Gen1_McCarthy | YouTube |
| Wed | General Session 1 | European Roundtable for Beef Sustainability | Nicola Robinson, MRCVS, Chair, European Roundtable for Beef Sustainability / Director, Global Sustainable Sourcing at McDonald’s | 181010_GRSB_Gen1_Robinson | YouTube |
| Wed | General Session 1 | The Leadership Dividend in Sustainable Beef – the Compelling Case for Action | Justin Sherrard, Global Strategist Animal Protein, Rabobank RaboResearch, Food & Agribusiness | 181010_GRSB_Gen1_Sherrard | YouTube |
| Wed | General Session 1 | Sustainable Beef in Action: GRSB Executive Director View | Ruaraidh Petre, GRSB Executive Director | 181010_GRSB_Gen1_Petre | YouTube |
| Wed | Sustainable Beef in Action | Brazil – Sustainable Beef in Action: Regional Impacts & Innovations | Caio Penido, President, Brazilian Roundtable on Sustainable Livestock (Brazil) | 181010_GRSB_Action_PenidoB | YouTube |
| Wed | Sustainable Beef in Action | Canada – Sustainable Beef in Action: Regional Impacts & Innovations | Anne Wasko, Chair, Canadian Roundtable for Sustainable Beef (Canada) | 181010_GRSB_Action_Wasko | YouTube |
| Wed | Sustainable Beef in Action | United States – Sustainable Beef in Action: Regional Impacts & Innovations | Dr. Kim Stackhouse, Director of Sustainability, JBS USA / Chair, USRSB (United States) | 181010_GRSB_Action_Stackhouse | YouTube |
| Wed | Sustainable Beef in Action | Colombia – Sustainable Beef in Action: Regional Impacts & Innovations | Juan Carlos Botero, Mesa de Ganadaría Sostenible de Colombia (Colombia) | 181010_GRSB_Action_Botero | YouTube |
| Wed | Sustainable Beef in Action | Australia – Sustainable Beef in Action: Regional Impacts & Innovations | Tony Hegarty, Vice Chair, Cattle Council of Australia (Australia) | 181010_GRSB_Action_Hegarty | YouTube |
| Wed | Sustainable Beef in Action | Argentina – Sustainable Beef in Action: Regional Impacts & Innovations | Josephina Eisele, Regional Director, GRSB (Argentina) | 181010_GRSB_Action_Eisele | YouTube |
| Wed | Sustainable Beef in Action | Paraguay – Sustainable Beef in Action: Regional Impacts & Innovations | Alfred Fast Schmidt, President, Mesa Paraguaya de Carne Sostenible (Paraguay) | 181010_GRSB_Action_Schmidt | YouTube |
| Wed | Sustainable Beef in Action | New Zealand – Sustainable Beef in Action: Regional Impacts & Innovations | Sam McIvor, Chief Executive Officer, Beef + Lamb New Zealand (New Zealand) | 181010_GRSB_Action_McIvorB | YouTube |
| Wed | Sustainable Beef in Action | Southern Africa – Sustainable Beef in Action: Regional Impacts & Innovations | Amanda Burger Thorburn, Global Mobility & AgriSAT Beef Hubs (South Africa) | 181010_GRSB_Action_Torburn | YouTube |
| Wed | Sustainable Beef in Action | Southern Africa – Sustainable Beef in Action: Regional Impacts & Innovations | Christine YambaYamba, Regional Livestock & Leather Expert, Solidaridad | 181010_GRSB_Action_TorburnB | YouTube |
| Wed | Sustainable Beef in Action | Southern Africa Cattle Breeding Technology Breakthroughs | Max Makuvise, Chief Executive Officer, Makera Cattle Company | 181010_GRSB_Action_MakuviseB | YouTube |
| Wed | Sustainable Beef in Action | Boldness with Biodiversity in Argentina | Pablo Preliasco, Sustainable Livestock Coordinator, Fundación Vida Silvestre Argentina | 181010_GRSB_Action_Preliasco | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 1: Australia, South Africa and United States | Global Sustainability Impacts – Australia, South Africa, and United States | Panel – Moderated by: Luke McKelvie, Global Farmer Program Manager, McDonald’s. Panel includes Pip Band, Manager Sustainability Strategy & Stakeholder, Meat and Livestock Australia (Australia); Tony Hegarty, Vice Chair, Cattle Council of Australia (Australia); Christine YambaYamba, Regional Livestock & Leather Expert, Solidaridad (South Africa); Max Makuvise, Chief Executive Officer, Makera Cattle Company (South Africa); and Ashley Lyon McDonald, Administrator, US Roundtable for Sustainable Beef (United States) | 181010_GRSB_Reg1_PanelB | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 1: Australia, South Africa and United States | Global Sustainability Impacts – Australia, Southern Africa, and United States | Panel – Moderated by: Luke McKelvie, Global Farmer Program Manager, McDonald’s. Panel includes Pip Band, Manager Sustainability Strategy & Stakeholder, Meat and Livestock Australia (Australia); Tony Hegarty, Vice Chair, Cattle Council of Australia (Australia); Christine YambaYamba, Regional Livestock & Leather Expert, Solidaridad (South Africa); Max Makuvise, Chief Executive Officer, Makera Cattle Company (South Africa); and Ashley Lyon McDonald, Administrator, US Roundtable for Sustainable Beef (United States) | 181010_GRSB_Reg1_PanelC | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 1: Australia | Global Sustainability Impacts – Australia | Pip Band, Manager Sustainability Strategy & Stakeholder, Meat and Livestock Australia and Tony Hegarty, Vice Chair, Cattle Council of Australia (Australia) | 181010_GRSB_Reg1_BandB | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 1: South Africa | Global Sustainability Impacts – South Africa | Amanda Burger Thorburn, Global Mobility & AgriSAT Beef Hubs (South Africa) and Max Makuvise, Chief Executive Officer, Makera Cattle Company | 181010_GRSB_Reg1_ThorburnB | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 1: South Africa | Global Sustainability Impacts – Southern Africa | Christine YambaYamba, Regional Livestock & Leather Expert, Solidaridad, and Max Makuvise, Chief Executive Officer, Makera Cattle Company | 181010_GRSB_Reg1_ThorburnD | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 1: United States | Global Sustainability Impacts – United States | Ashley Lyon McDonald, Administrator, US Roundtable for Sustainable Beef (United States) | 181010_GRSB_Reg1_McDonaldB | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 2: Argentina, Canada, New Zealand and Paraguay | Global Sustainability Impacts – Argentina, Canada, New Zealand, and Paraguay | Panel – Moderated by: Fawn Jackson, Executive Director, Canadian Roundtable for Sustainable Beef. Panel includes Dr. M. Mercedes Vasallo, Argentine Roundtable for Sustainable Beef / Agronomist, CREA (Argentina); Monica Hadarits, Certification and Programs Director, Canadian Roundtable for Sustainable Beef (Canada); Sam McIvor, Chief Executive Officer, Beef + Lamb New Zealand (New Zealand); and Alfred Fast Schmidt, President, Mesa Paraguaya de Carne Sostenible (Paraguay) | 181010_GRSB_Reg2_PanelB | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 2: Argentina | Global Sustainability Impacts – Argentina | Dr. M. Mercedes Vasallo, Argentine Roundtable for Sustainable Beef / Agronomist, CREA (Argentina) | 181010_GRSB_Reg2_Vasallo | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 2: Canada | Global Sustainability Impacts – Canada | Monica Hadarits, Certification and Programs Director, Canadian Roundtable for Sustainable Beef (Canada) | 181010_GRSB_Reg2_Hadarits | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 2: New Zealand | Global Sustainability Impacts – New Zealand | Sam McIvor, Chief Executive Officer, Beef + Lamb New Zealand (New Zealand) | 181010_GRSB_Reg2_McIvor | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 2: Paraguay | Global Sustainability Impacts – Paraguay | Alfred Fast Schmidt, President, Mesa Paraguaya de Carne Sostenible (Paraguay) | 181010_GRSB_Reg2_Schmidt | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 3: Brazil, Colombia and Europe | Global Sustainability Impacts – Brazil, Colombia, and Europe | Panel – Moderated by: Carlos Saviani, Vice President, World Wildlife Fund. Panel includes Caio Penido, President, Brazilian Roundtable on Sustainable Livestock (Brazil); Beatriz Domeniconi, Executive Coordinator, Brazilian Roundtable on Sustainable Livestock (Brazil); Juan Carlos Botero, Mesa de Ganadaría Sostenible de Colombia (Colombia); Estelle Rabourdin, Director of Quality and Environment, Moy Park Food Service Division (UK); and Jess Sloss, Senior Technical Manager, Red Tractor Assurance (UK) | 181010_GRSB_Reg3_PanelB | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 3: Brazil | Global Sustainability Impacts – Brazil | Beatriz Domeniconi, GTPS Executive Coordinator, Brazil | 181010_GRSB_Reg3_DomeniconiB | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 3: Colombia | Global Sustainability Impacts – Colombia | Juan Carlos Botero, Mesa de Ganadaría Sostenible de Colombia (Colombia) | 181010_GRSB_Reg3_BoteroB | YouTube |
| Wed | Global Sustainability Impacts – Regional Group 3: Europe | Global Sustainability Impacts – Europe | Estelle Rabourdin, Director of Quality and Environment, Moy Park Food Service Division (UK) and Jess Sloss, Senior Technical Manager, Red Tractor Assurance (UK) | 181010_GRSB_Reg3_RabourdinB | YouTube |
| Thu | Sunrise Session | Beefing Up Blockchain – How Blockchain Can Transform the Beef Supply Chain | Panel – Moderated by: Cillian Leonowicz, Director – Consulting, Deloitte, with speaker Joseph McManus, Consultant, Deloitte. Panelists include Dr. John Colreavy, Director, Meat Technology Ireland; Aoife Connaughton, Senior Manager – Consulting, Deloitte; Rob Jennings, CEO, Beefchain | 181010_GRSB_SunriseB | YouTube |
| Thu | General Session 2 | Beef Producer Insights: Walk a Mile in My Sustainable Boots | Moderated by: Scott Stuart, CEO Cattlemen’s Beef Promotion & Research Board. Panelists include Tony Hegarty, Vice Chair, Cattle Council of Australia (Australia); Caio Penido, Cattle Producer and President, Brazilian Roundtable on Sustainable Livestock (Brazil); Graeme Finn, Owner, Southern Cross Livestock (Canada); Sarah Haire, Producer, Hillview Farm (Ireland); Debbie Lyons-Blythe, Cattle Rancher, Blythe Family Farms, LLC (United States) | 181010_GRSB_Gen2_ProducerB | YouTube |
| Thu | General Session 2 | McDonald’s: Retail Sustainable Beef Leadership in Action | Keith Kenny, Vice President of Sustainability, McDonald’s Corporation | 181010_GRSB_Gen2_Kenny | YouTube |
| Thu | General Session 2 | Young Agriculturalists Sound Off: Unlocking Millennial Trust and Engagement | Panel – Moderated by: Sarah J. Bohnenkamp, GRSB Communication Consultant, Sarah J. Bohnenkamp Coaching & Consulting, LLC. Panel includes Kristine Tapley, Beef Producer & Ducks Unlimited Canada Agrologist/Councilor (Canada); Joe Burke, 2015 Nuffield Scholar / Senior Manager for Meat & Livestock, Bord Bia, Irish Food Board (Ireland); Denise de Moraes Zucato, Brazilian Roundtable on Sustainable Livestock / Vila Rica Agropecu‡ria (Latin America) | 181010_GRSB_Gen2_Millennial | YouTube |
| Thu | PanelCow Burps, Gas & Grass: A Look at Innovations Impacting Reductions in Emissions, Cultivation of Carbon and Improved Natural Resource Management Around the Globe | Cow Burps, Gas & Grass: A Look at Innovations Impacting Reductions in Emissions, Cultivation of Carbon, and Improved Natural Resource Management Around the Globe | Panel – Moderated by: Ian McConnel, Global Beef Lead, World Wildlife Fund. Panel includes Pip Band, Manager Sustainability Strategy & Stakeholder, Meat and Livestock Australia (Australia); Fabiana Villa Alves, PhD, Researcher – Animal Scientist, Brazilian Agricultural Research Corporation – Embrapa (Brazil); Dr. Tim McAllister, Principal Research Scientist, Agriculture and Agri-Food Canada (Canada); Simon Miller, General Manager, Cool Farm Alliance (Global Business); Dr. Claus Deblitz, Deputy Director of Institute, Thünen Institute of Farm Economics / agri benchmark (Latin America); and Dr. Sara Place, Senior Director, Sustainable Beef Production Research, National Cattlemen’s Beef Association (United States) | 181010_GRSB_Grass_PanelB | YouTube |
| Thu | Corporate Beef Sustainability in Action: Packer and Retailer Sustainability Projects and Pilots | Corporate Beef Sustainability in Action: Packer and Retailer Sustainability Projects and Pilots | Panel – Moderated by: Nicole Johnson-Hoffman, Senior Vice President and Chief Sustainability Officer, OSI Group, LLC. Panel includes Dr. Leon Mol, Director Product Safety & Social Compliance, Ahold Delhaize; Hugo Jansen, Business Development & Sustainability Director, Cargill Protein Europe; Deborah Wilson, Sr. VIce President, BIXSco Inc.; Mark Ritsema, Environmental Director – Fed Beef, JBS USA; Aoife Ryan, Head of PMO, Kepak | 181010_GRSB_Packer_PanelB | YouTube |
| Thu | Corporate Beef Sustainability in Action: Packer and Retailer Sustainability Projects and Pilots | Sustainability opportunities for a broad assortment of small (beef) products | Dr. Leon Mol, Director Product Safety & Social Compliance, Ahold Delhaize | 181010_GRSB_Packer_Mol | YouTube |
| Thu | Corporate Beef Sustainability in Action: Packer and Retailer Sustainability Projects and Pilots | Beef Sustainability at Cargill Protein | Gurneesh Bandahl, Sustainability Manager, Cargill | 181010_GRSB_Packer_BandahlB | YouTube |
| Thu | Corporate Beef Sustainability in Action: Packer and Retailer Sustainability Projects and Pilots | JBS USA Corporate Beef Sustainability in Action | Mark Ritsema, Environmental Director – Fed Beef, JBS USA | 181010_GRSB_Packer_RitsemaB | YouTube |
| Thu | Corporate Beef Sustainability in Action: Packer and Retailer Sustainability Projects and Pilots | KEPAK – More Than Meat | Aoife Ryan, Head of PMO, Kepak | 181010_GRSB_Packer_Ryan | YouTube |
| Thu | Animal Health and Innovation in Action: How Cattle Genetics and Resistance are Changing the Sustainability Game | Animal Health and Innovation in Action: How Cattle Genetics and Resistance are Changing the Sustainability Game | Panel – Moderated by: Scott Stuart. Panel includes Dr. Claudio Cabral, Technical Director for Latin America, Silvateam (Argentina); Dr. Zsolt Szeidemann, BRD Segment Manager, Bayer Animal Health (Germany); and Kevin Downing, HerdPlus Team Lead, Irish Cattle Breeding Federation (UK) | 181010_GRSB_Genetics_PanelC | YouTube |
| Thu | Animal Health and Innovation in Action: How Cattle Genetics and Resistance are Changing the Sustainability Game | Tannins As An Alternative To The Use Of Antibiotic Growth Promoters | Dr. Claudio Cabral, Technical Director for Latin America, Silvateam (Argentina) | 181010_GRSB_Genetics_CabralB | YouTube |
| Thu | Animal Health and Innovation in Action: How Cattle Genetics and Resistance are Changing the Sustainability Game | Innovation In Action | Dr. Zsolt Szeidemann, BRD Segment Manager, Bayer Animal Health (Germany) | 181010_GRSB_Genetics_Szeidemann | YouTube |
| Thu | Animal Health and Innovation in Action: How Cattle Genetics and Resistance are Changing the Sustainability Game | How ICBF And Cattle Genetics Are Changing The Sustainability Game | Kevin Downing, HerdPlus Team Lead, Irish Cattle Breeding Federation (UK) | 181010_GRSB_Genetics_Downing | YouTube |
| Thu | General Session 3 | Communication of Global Beef Sustainability: Break on Through to the Other Side | Sarah Bohnenkamp, GRSB Communication Consultant, Sarah J. Bohnenkamp Coaching & Consulting, LLC | 181010_GRSB_Gen3_Bohnenkamp | YouTube |
| Thu | General Session 3 | Leather & Beef: Adding Skin to the Game | Anne Gillespie, Director of Industry Integrity, Textile Exchange | 181010_GRSB_Gen3_Gillespie | YouTube |
| Thu | General Session 3 | Capstone Address – Sustainability Metrics Associated With Product Quality And Land Use | Dr. Michael Lee, Chair Sustainable Livestock Systems, Rothamsted Research | 181010_GRSB_Gen3_Lee | YouTube |
2016, October 4-7 – Alberta, Canada
Banff Springs, Alberta, Canada
Proceedings
Tuesday, October 4
|
| Video |
Welcome to the Global Conference on Sustainable Beef 2016 Mr. Dennis Laycraft, President of the Global Roundtable for Sustainable Beef |
| Video |
Welcome & CRSB Roundtable Overview Ms. Cherie Copithorne-Barnes, Chair, Canadian Roundtable for Sustainable Beef and Co-Host of the 2016 Conference |
| Video |
“So, What Do You Want With Your Beef?!” Dr. David Hughes, Emeritus Professor of Food Marketing, Imperial College London |
| Video |
ROUNDTABLE DISCUSSION – “BEEF SUSTAINABILITY: YESTERDAY, TODAY, AND TOMORROW‘
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| “European Roadmap Towards Sustainable Veal” Mr. Jacques De Groot, Head Quality Assurance, VanDrie Group (Netherlands) |
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Ms. Deborah Perkins, Managing Director, Rabobank International (U.S.)
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Mr. Francisco Beduschi Neto, Coordinator of Livestock Initiative – ICV (Brazil)
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| Mr. Cameron Bruett, Head, Corporate Affairs, JBS USA and Past President of GRSB (U.S. / Brazil) |
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BUILDING ON EXPERIENCE: REGIONAL DEMONSTRATION OF CONTINUOUS PROGRESS
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| Video |
“Regional Demonstration of Continued Progress” Ms. Fawn Jackson, Manager, Environment and Sustainability, Canadian Cattlemen’s Association (Canada) |
| Video |
“GTPS Update” Mr. Francisco Beduschi Neto, Vice President, Brazilian Roundtable for Sustainable Livestock (GTPS) (Brazil) |
| Video |
“USRSB Update” Ms. Nicole Johnson-Hoffman, Vice President and North American Managing Director, Cargill (U.S.) |
| Video |
“Beef Farm Sustainability Assessment Overview” Mr. Jim O’Toole, Director, Meat & Sustainability Development, Bord Bia (Europe) |
| Video |
“Australian Beef Sustainability Framework” Mr. Andrew Ogilvie, Cattle Council of Australia (Australia) |
| Video | Building on Experience: Question & Answer Session |
|
BREAKOUT SESSION: ASSESSING THE SUSTAINABILITY OF THE GLOBAL BEEF VALUE CHAIN
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| Video |
“Assessing Impacts of Beef Production on Biodiversity: Striving Towards a Regionalized Life Cycle Assessment Framework” Dr. Danielle Maia De Souza, Postdoctoral Research Fellow, University of Alberta & Agriculture and Agri-Food Canada (Lethbridge Research Centre) |
| Video |
“Assessing the Sustainability of the Canadian Beef Industry” Ms. Brenna Grant, Manager, Canfax Research Services |
| Video |
“Assessing the Sustainability of the Global Beef Value Chain: An Irish Perspective” Mr. Jim O’Toole, Director, Meat & Sustainability Development, Bord Bia |
| Video |
“AMP Grazing Research Proposal, Fall 2016” Mr. Peter Byck, Senior Sustainability Scientist, Julie Ann Wrigley Global Institute of Sustainability, Professor of Practice, School of Sustainability and Professor of Practice, Walter Cronkite School of Journalism and Mass Communications, Arizona State University “Soil Carbon Cowboys” |
|
BREAKOUT SESSION: BUSINESS COMMITMENTS TO SUSTAINABILITY
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| Video |
“Cargill Protein: Building Trusted Supply Chains” Ms. Nicole Johnson-Hoffman, Vice President and North America Managing Director, Cargill |
| Video |
“One Health, One Purpose: Elanco’s Antibiotic Stewardship Progress Report” Dr. Kerry Keffaber, Chief Veterinarian, Scientific Affairs and Policy, Elanco Animal Health |
| Video |
“Eating Beef While Saving Animal and Environment” Dr. Leon Mol, Product Safety & Social Compliance, Ahold Delhaize |
| Video |
“McDonald’s Sustainable Beef Pilot Project” Mr. Jeffrey Fitzpatrick-Stilwell, Senior Manager – Sustainability, McDonald’s Restaurants of Canada |
| Video |
“Field to Market – The Alliance for Sustainable Agriculture” Mr. Rod Snyder, President, Field to Market, The Alliance for Sustainable Agriculture |
|
BREAKOUT SESSION: CONNECTING CONSUMERS AND SUSTAINABILITY
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| Video |
“Earning Public Trust in Canadian Food” Ms. Crystal Mackay, CEO Farm & Food Care Canada |
| Video |
“Animal Welfare in the Sustainability Story” Dr. Lesley Mitchell, Chief Policy Advisor and Head of Policy, World Animal Protection |
| Thursday, October 6 |
| Video | The Great Debate: “Chasing Efficiency Will Lead to Positive Environmental and Social Outcomes” |
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BREAKOUT SESSION: SUSTAINABILITY RESEARCH REVIEW
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| Video |
“Sustainability Research Review” Dr. Marty Matlock, Executive Director, Office for Sustainability; Professor of Ecological Engineering at University of Arkansas |
| Video |
“LEAP Partnership: Introduction, Achivements and Action Plan” Dr. Greg Thoma, Bates Teaching Professor of Chemical Engineering, University of Arkansas |
| Video |
“How to Satisfy the Rising Demand for Animal Protein without Depleting Natural Resources” Dr. Frank Mitloehner, Professor and Air Quality Extension Specialist, Department of Animal Science, University of California – Davis |
| Video |
“ENOUGH” Dr. Roger Cady, Sr. Technical Consultant – Global Sustainability Lead, Elanco |
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BREAKOUT SESSION: SUSTAINABILITY ON THE GROUND: PRODUCER’S PERSPECTIVE
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| Video |
“Sustaining Species at Risk Habitat: With Results-Based Conservation Agreements” Mr. Kelly Williamson (Canada) |
| Video |
“A Producer’s Perspective” Mr. Andrew Ogilvie (Australia) |
| Video |
“JBS Five Rivers Cattle Feeding” Mr. Tom McDonald (U.S.) |
| Video |
“Re-engineering of a Cow/Calf Ranch Located in Southern Paraguayan Chaco” Mr. Carlos Pedretti (Paraguay) |
| Video |
“FAI Farms: Beef Sustainability in Oxfordshire, UK” Mr. Karl Williams (Europe) |
| Video |
“Gabinete Farm, since 1845” Mr. Ruy Fachini (Brazil) |
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BREAKOUT SESSION: ADVANCING ZERO DEFORESTATION BEEF PRODUCTION
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| Video |
“Addressing Deforestation at the Country Level – Brazil” Mr. Francisco Beduschi Neto, President of the Brazilian Roundtable on Sustainable Livestock (GTPS) and Coordinator of Sustainable Livestock at Instituto Centro de Vida (ICV) |
| Video |
“Addressing Deforestation at the Country Level – Paraguay” Mr. Marcos Medina, Vice Minister of Livestock, Ministry of Agriculture and Livestock, Paraguay |
| Video |
“Addressing Deforestation at the Country Level – Argentina” Mr. Nicolás Lucas, Environmental Management and Natural Capital, Ministry of Agroindustry, Argentina |
| Video |
“Responsible Sourcing – Marfrig Beef” Mr. Mathias Almeida, Sustainability Manager, Marfrig Beef |
| Video |
“Zero Deforestation – McDonald’s Global” Mr. Ignacio Blanco-Traba, Senior Director, Sustainable Sourcing, McDonald’s Corporation |
| Video |
“Commitments and Sourcing in Action – The Nature Conservancy” Ms. Giovana Baggio, Sustainable Agriculture Manager, The Nature Conservancy |
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CLOSING GENERAL SESSION
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| Video |
“A Ground-Truthing Case Study” Mr. John Carter, founder and president of Aliança da Terra |
| Video |
“Promising Sustainable Beef: Catalyse Continuous Improvements” Dr. Martin Scholten, General Director Animal/Marine Sciences, Wageningen University |
2014, November 2-5 – Sao Paulo, Brazil
Summary of 2014 Global Conference on Sustainable Beef
| PROCEEDINGS | |
| Monday, November 3 |
|
| (0830 – 0900) | Opening Plenary Session |
| Moderated by Cameron Bruett (Corporate Affairs, JBS) GRSB President |
|
| GCSB Welcome | |
| Video Video |
Cameron Bruett Eduardo Bastos (Government Affairs, Dow Brazil) GTPS President |
| (0900 – 0945) | Opening Keynote Speaker |
| Video | Balancing the Three Pillars of Sustainability Ricardo Sánchez López, Director of Food Security, Latin America, The Nature Conservancy; former Colombian Vice-Minister of Agriculture and Rural Development |
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Gaining Consensus Among Stakeholders – A process Karin Kreider, Executive Director, ISEAL |
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(1045 – 1215)
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Defining Sustainable Beef: GRSB Principles & Criteria Overview Moderated by Ruaraidh Petre, GRSB Executive Director and The Technical Working Group Leader |
| – Natural Resources (Fawn Jackson, Canadian Cattlemen’s Association) | |
| – People & the Community (Ed Delate, Marfrig/ Keystone) | |
| – Animal Health & Welfare (Nicole Johnson-Hoffman, Cargill) | |
| – Food (Michele Banik-Rake, McDonald’s) | |
| – Efficiency & Innovation (Ian McConnel, World Wildlife Fund – Australia) | |
| (1215-1330) | Lunch & Speaker |
|
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The Science of Sustainability: It is Not a Monometric Concept Dr. Marty Matlock, Executive Director, Office of Sustainability; Professor, Biological and Agricultural Engineering, University of Arkansas |
| (1330- 1500) | Breakout Session A (breakouts will be repeated during Breakout Session B) |
| Options: | I. Challenges of Developing Indicators and Benchmarking Sustainability |
| Moderated by Dr. Cassio Franco Moreira, Director of Standards & Certification, WWF International | |
| Video | (1330-1350) What We Learned Conducting an Industry Farm to Fork LCA for Beef – Dos & Don’ts Dr. Kim Stackhouse, Director of Sustainability Research, National Cattlemen’s Beef Association |
| Video | (1350-1410) Beefing Up Sustainability: The Journey of the SAI Platform Beef Working Group Brian Lindsay, Project Leader, Beef Working Group, SAI Platform |
| Video | (1410-1500) Interactive Panel – Dr. Marty Matlock, University of Arkansas – Dr. Kim Stackhouse, NCBA – Brian Lindsay, SAI Platform – Karin Kreider, Executive Director, ISEAL |
| II. Communication & Transparency with Consumers & Millennials Moderated by Cameron Bruett, Corporate Affairs, JBS |
|
| Video | (1330-1400) Being Transparent with the Consumer: The Language of Trust Kim Essex, Senior Vice President, Director, North American Food Practice, Ketchum |
| Video | (1400-1430) Ethics, Values and Science: Finding the Right Mix to Build Trust Charlie Arnot, Chief Executive Officer, Center for Food Integrity |
| Video | (1430-1500) Successful Sustainability Communications Daniel Meyer, Roundtable for Responsible Soy |
| III. Developing and Deploying Effective Sustainability Tools Moderated by Forrest Roberts, Chief Executive Officer, National Cattlemen’s Beef Association |
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| Video | (1330-1400) Successes in Other Commodities Dawn Robinson, Regional Director: Latin American, Proforest |
| Video | (1400-1430) Tools Available that Can Measure Our Improvements Tre’ Cates, Chief Operating Officer/CFO, Savory Institute |
| Video | (1430-1500) How Do You Measure Sustainability? Karl Williams, Director, FAI Farms |
| (1530 – 1700) | Breakout Session B (Same as Breakout Session A) |
| I. Challenges of Developing Indicators and Benchmarking Sustainability | |
| II. Communication & Transparency with Consumers & Millennials | |
| III. Developing and Deploying Effective Sustainability Tools |
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